How to Use LinkedIn, Twitter and Snapchat in Your Next Job Search

How to Use LinkedIn, Twitter and Snapchat in Your Next Job Search

Not sure how to use social media when looking for a job? Jessica Abo got the following tips from a digital expert and entrepreneur.


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Major Changes in Social Advertising and More on Facebook Fake News | Social You Should Know

Major Changes in Social Advertising and More on Facebook Fake News | Social You Should Know

It’s a big week in the world of social advertising with two big rollouts from Snap Inc. and Pinterest. That […]


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The Value of Social Fans, Snapchat Goes Public & Pinterest’s New Browser Extension | Social You Should Know

The Value of Social Fans, Snapchat Goes Public & Pinterest’s New Browser Extension | Social You Should Know

The world of social media never slows down and this week is no exception. Below are some highlights including the […]


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Email Marketing is Making a Comeback, Facebook Marketing KPI’s & More: The Social Scoop 3/4/17

Email Marketing is Making a Comeback, Facebook Marketing KPI’s & More: The Social Scoop 3/4/17

Have you tried the new multiple photo/video posts on Instagram? I’m seeing some cool and creative uses of this clever new feature. It’s a carousel type of post, the same as on [...]


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Facebook Ad Placement Options, Ways to Repurpose Content & More: The Social Scoop 6/21/17

Facebook Ad Placement Options, Ways to Repurpose Content & More: The Social Scoop 6/21/17

Greetings from Beautiful British Columbia, Canada! Wowee, I’m so happy to be back in the country of my birth and childhood. I’ve had a long trek and had to deal with a number of [...]


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How Facebook is Becoming a Local Search Player, Email Campaign Ideas & More: The Social Scoop 6/29/17

How Facebook is Becoming a Local Search Player, Email Campaign Ideas & More: The Social Scoop 6/29/17

Greetings! Today is my last day in Beautiful British Columbia, Canada! Wow, I’ve been on the road now for 11 days straight, with multiple events. I fly from Vancouver back home to San [...]


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Facebook Influencer Marketing, Free Video Creation Tools & More: The Social Scoop 7/11/17

Facebook Influencer Marketing, Free Video Creation Tools & More: The Social Scoop 7/11/17

I’m sure you’ve heard by now… the epic ‘Jayden K. Smith’ hacker warning storming the world on Facebook Messenger is a total hoax. (It’s actually been doing the [...]


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Handling Negative Facebook Reviews, Paid Lead Campaign Ideas and More: The Social Scoop 3/15/17

Handling Negative Facebook Reviews, Paid Lead Campaign Ideas and More: The Social Scoop 3/15/17

Greetings, First, a quick announcement: If you’re coming to Social Media Marketing World 2017 with 3,000 attendees (and/or you live in the So.Cal. area!)… come join me the day after [...]


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Video Tools for The Camera Shy, Facebook Ad Landing Pages & More: The Social Scoop 4/17/17

Video Tools for The Camera Shy, Facebook Ad Landing Pages & More: The Social Scoop 4/17/17

It’s almost time for Facebook’s annual F8 Developer Conference taking place on April 18th and 19th in San Jose, California with 4,000 attendees. You can register to watch the F8 [...]


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The Evolution of Influencers, From the 1700s to Today (Infographic)

The Evolution of Influencers, From the 1700s to Today (Infographic)

While influencer marketing may have started long ago, it's reaching new heights today with the help of social media.


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How to Make a Facebook Cover Video, Facebook Ad Types & More: The Social Scoop 8/9/17

How to Make a Facebook Cover Video, Facebook Ad Types & More: The Social Scoop 8/9/17

Facebook Updates – here’s a selection of updates from my recent roundup post on my Facebook Page (embedded below). News about Facebook Stories, the Groups mobile app, video re-shares, [...]


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The Facebook Pixel: What It Is and How to Use It, Customer Experiences & More: The Social Scoop 4/29/17

The Facebook Pixel: What It Is and How to Use It, Customer Experiences & More: The Social Scoop 4/29/17

Woohoo, I’m back in San Diego after traveling almost nonstop in April – wow, what a whirlwind month…but, oh-so-gratifying! This past week, I had a wonderful time in San [...]


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Why Instagram Is Becoming The New Facebook, Social Proof & More: The Social Scoop 5/9/17

Why Instagram Is Becoming The New Facebook, Social Proof & More: The Social Scoop 5/9/17

It’s been another big week on Facebook, and I’ve been camera ready on a daily basis lately… having a blast sharing a ton of valuable Facebook marketing strategies, tips, tactics [...]


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Facebook Marketing: What SMBs Need to Know, Managing Multiple Pages & More: The Social Scoop 6/6/17

Facebook Marketing: What SMBs Need to Know, Managing Multiple Pages & More: The Social Scoop 6/6/17

A few quick Facebook updates this week: Facebook now lets you add any posts to an album: photos, videos text updates, and check-ins. Could this be Facebook striving to compete with the newly [...]


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Facebook Ads Copy Tips, Messenger Ads, Content Repurposing & More: The Social Scoop 8/23/17

Facebook Ads Copy Tips, Messenger Ads, Content Repurposing & More: The Social Scoop 8/23/17

Just a few Facebook updates to report today: Facebook Marketplace will soon feature daily deals from eBay, cars for sale by local auto dealers, real estate listings, ticket sales, products by [...]


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Facebook Video Engagement, Increasing eCommerce Sales & More: The Social Scoop 8/30/17

Facebook Video Engagement, Increasing eCommerce Sales & More: The Social Scoop 8/30/17

Here’s a short list of important Facebook updates I’ve selected for you this week: Facebook Camera Updates The Facebook Camera now allows capturing in 360 (basically very similar to [...]


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SearchCap: Google AdWords Sitelinks, phrase match & AR

SearchCap: Google AdWords Sitelinks, phrase match & AR

Below is what happened in search today, as reported on and from other places across the...


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Facebook Marketing Hidden Gems, Awesome Instagram Stories & More: The Social Scoop 8/16/17

Facebook Marketing Hidden Gems, Awesome Instagram Stories & More: The Social Scoop 8/16/17

I tested out the new Facebook Live Stories today. If you haven’t tried it yet – or don’t yet have access – Live Stories on Facebook is available only on personal profiles [...]


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Facebook Leading Brands Towards Video, Improving Messenger Interactions & More: The Social Scoop 9/7/2017

Facebook Leading Brands Towards Video, Improving Messenger Interactions & More: The Social Scoop 9/7/2017

Facebook has offered to pay ‘hundreds of millions‘ of dollars to record labels and music publishers which will allow Facebook users to includes songs in videos they upload. This is [...]


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5 Sale-boosting Facebook Ad Features, Digital Marketing Mistakes to Avoid & More: The Social Scoop 9/13/17

5 Sale-boosting Facebook Ad Features, Digital Marketing Mistakes to Avoid & More: The Social Scoop 9/13/17

Facebook introduced a sweeping change to its self-serve ad buying tools this week: a merger of Power Editor and Ads Manager. Plus, deeper integration of Instagram ads inside Ads Manager, [...]


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Facebook Groups for Pages, Facebook Privacy Settings & More: The Social Scoop 9/20/17

Facebook Groups for Pages, Facebook Privacy Settings & More: The Social Scoop 9/20/17

This week, SocialMediaToday.com reports 5 New Facebook Updates and Tests Spotted This Week. Number two on the list is a new ‘Events’ icon on the mobile app navigation. This is a [...]


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Find Music for Your Videos, Draft the Perfect Email & More: The Social Scoop 10/19/17

Find Music for Your Videos, Draft the Perfect Email & More: The Social Scoop 10/19/17

A few Facebook updates of note this week: Facebook is testing news subscriptions support in Instant Articles Facebook officially rolls out its new discovery-focused Explore feed (the one with the [...]


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Do Google Posts impact ranking? A case study

Do Google Posts impact ranking? A case study

Columnist Joy Hawkins shares the results of a case study to see whether Google Posts can move the needle for local search...


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Citizen journalism: the Devil’s spawn?

Citizen journalism: the Devil’s spawn?

Citizen journalism: the Devil’s spawn?


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Fake WhatsApp fools Android users

Fake WhatsApp fools Android users

Full article Fake WhatsApp fools Android users


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Is It Too Soon to Plan Your 2018 Social Media Strategy?

Is It Too Soon to Plan Your 2018 Social Media Strategy?

Is It Too Soon to Plan Your 2018 Social Media Strategy?


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